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Mr_Darling Business Card Concepts #2

After years of freelancing through Ronin Yeti Studio without a legitimate, legal business, I thought it was about time to create a sole proprietorship for a business that helps other local companies (geared towards family-owned) create or upgrade their brand identity and marketing collateral. Mr_Darling focuses on the little man, and hopes to propel these companies and brands into the modern day with distinct and visceral designs.

After choosing the color palette and creating the various logotypes and icons, I used those assets to come up with a couple ideas for a business card. I personally like the square version, but I'm not completely done creating the final iteration, just yet.

The different variations for the 2nd round of concept designs for the business card

The different variations for the 2nd round of concept designs for the business card